Marketing Serv. and ADV
We are a leading global communications marketing and public relations firm, present in 65 offices across the world. We help business and organizations evolve, promote and protect their brands and reputations, through the creation of campaigns, which have earned media at the core and are social by design. We are independent and family owned which allows us the freedom to be constantly curious and deliver original thinking. In Italy, we help companies to reinforce their relationships with key stakeholders from the media to social influencers, politicians, NGOs, trade and consumers. To achieve the highest level of success we have the best people in place; experts in media relations, strategy, creative, brand reputation, digital and research who drive and deliver award winning communication programs. We have more than 30 years’ experience in reputation management, brand positioning and crisis prevention for industries ranging from FMCG, technology, health, food, crisis, energy, and public affairs.
Myntelligence is an international group that operates across 25 countries in 4 continents from its 3 offices in Milan, London and São Paulo. Myntelligence’s platform provides advertisers with a single interface to execute their entire media spend on all AdTech platforms across all channels (Search, Social, Display, Video, Native, Affiliation, Programmatic Radio, Addressable TV, etc.). Myntelligence platform, uses machine learning algorithms to automate and optimize campaigns, enabling advertisers to effortlessly increase revenues and advertising ROI through enhanced efficiency. Thanks to the Consumer Intelligence layer, it optimizes not only across platforms but also across different audience signals, leveraging the full potential of a clients’ first and second-party data, improving the ability to target consumers. With a more holistic overview of consumers’ behaviour built by putting together data signals coming from all different platforms orchestrated (a real journey-based view of all customer interactions), advertisers can stop making marketing decisions based on pure assumptions, and they can start communicating with their customers at relevant points in the buying process, improving engagement and conversion rates.
Qubit is a business group that operates in the field of communication at 360 degrees, the group which includes GPF and Ubik, the former deals with market research and the latter with big data. Established in London in 2012, in the same year Qubit opened offices in Milan and Rome. The mission of Qubit is to make the most modern marketing and analysis tools available to its customers. Furthermore, Qubit uses an innovative approach, where the analysis of the context is focused on market insight. The Qubit Core Team is made up of professionals with more than effective experiences in strategic communication sectors; secondly, the projects are supported by special partners with which Qubit has consolidated privileged relationships. The result of this approach is ad-hoc communication projects with high added value, whose costs are always optimized and verifiable.